Month in Online Merchandising : June

KitchenAid Artisan Stand Mixer Green Apple £429 (from House of Fraser), Cuisinart Ice Cream Deluxe £67.50 (from John Lewis), Magimix Le Glacier Ice Cream Maker Chrome £79.97 (from Selfridges), Zoku Classic Ice Lolly Mold £13.50 (from John Lewis), Antillasse Ice Cream Dish £7 (from the Conran Shop), Rice Melamine Cups and Spoons £14 and £8.25 (from nettlegreen.co.uk), Zak Ice Cream Bowl £7 (from Selfridges), Mechanical Ice Cream Scoop £10 (from John Lewis)

Here is what I expect to get up to over the next few weeks:

- Tending to galleries - Some with high turnover need to be reviewed, as do some that are suffering through poor availability. Then there are a couple that are strategically important right now and a couple that I haven't had time to merchandise in a while.

- Last pieces of preparation for summer sale - We don't do sale in a big way, but I will certainly check the presentation, position, status and so on for all discounted products.

- Work on three meaty projects - On one, we are completing some testing before making some final decisions and knuckling down. For another, I am not so deeply involved at the moment, but am still needing to chase some emails and extent further offers to support. For the last, I have done what I can, so now I hope to motivate my colleagues.

- Training and archiving activities - I am studying materials and starting to compile.

- Looking forward to some post-summer promotions - Initially, I want to check what needs to be done and when.

- A last long-term job is conducting research into how merchandising might work first of all if we, at some point in the future, require a responsive website, and second if we, at some point in the future, acquire some tools to automate merchandising a little more.

Enjoy the start of summer!

Ch-ch-changes

I haven't posted in a while, but I hope it's with fair reason. I started a new job a couple of weeks ago and have spent almost all my time since immersing myself in the new company and role.

I've had introductions to our various channels and formats and touchpoints. I've spent valuable time with people in functions associated (directly and indirectly) with my own. I've spent valuable time with people in functions completely unrelated to mine too! 

I learnt about our customers, our products, the experiences we offer and how we offer them.

Most of the time, I met with a passion to share knowledge and, in turn, a lively interest in what I was going to be doing. Then, at times, I learnt through mucking in and doing some work myself.

More recently, I've been getting down to the nitty gritty, to
the job I'm here to do. And at this point, I've been benefiting from the experience and generosity of those who've been doing it up until now.

Whenever I've had a spare moment, I've been reading company literature, trawling the website, versing myself in what makes our brand what it is.


I've never experienced such a comprehensive, expansive induction, and I'm so grateful for it. I'm left hoping I've made the most and that I've learnt enough!


So after two great years in my previous job, lots of changes. And lots to write about in the future, I think!


Pic 1 - Mara Hoffmann for Anthropologie Notebook £12, French Connection Wanda CrossBody Bag £85, Clarks Busby Jazz £69.99

Pic 2 - Lamy AL-Star Fountain Pen £23.95, Liberty Blue Edge A5 Notebook £16.95, LK Bennett Leonie Patent-Leather Cluch £185, Apologie Pumps £250 at Shoescribe